For a long time, Australian fashion was synonymous with the beach and surf culture. There was a relaxed and casual attitude attached with it, resulting in a never overly-complicated approach to dressing and often always with a great pair of denim shorts being flaunted around (in which case the shorter, the better). We have become a culture known for our great wardrobe basics that are in every way comparable to the easy-going nature of the Aussie spirit.
Whilst we still love our denim short shorts, the new Australian contemporary style has become more refined. The wardrobe essentials are all grown up these days. What Australian fashion is now renowned for is less casual, and more casual-chic. Our Aussie style embodies a sense of laidback elegance, yet still maintains a versatility and easy-to-wear nature found in all great wardrobe basics.
At OSKAR, we exemplify this essence of great Australian fashion through our focus on designing elevated basics for stylish women across the world. It begins with clothes made in great quality fabrics. Add in some cheeky cut-outs and unexpected modern twists in a signature palette of neutral colours and monochrome tones. The result? Beautiful clothing that is effortlessly chic. And the best bit, they all easily style back with a great pair of denim jeans or denim short shorts.
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